Guest Satisfaction Awards Program The Guest Satisfaction Awards Program recognizes and celebrates hotels for achieving high Guest Satisfaction Scores based on guest responses from...
CLC: Corporate Lodging Consultants Definition: CLC is America’s leading provider of lodging solutions for businesses with teams that travel. Example: CLC’s clients include trucking...
CRS: Central Reservation System Definition: A computerized system used by hotels to maintain hotel information, inventories, and to manage the reservation process. Example: ChoiceEDGE...
CTA: Closed to Arrival Definition: An inventory control mechanism meaning no new reservations can be taken for guests arriving on this particular date. Example:...
Choice Privileges (CP) Definition: Choice Hotels’ award winning loyalty program where members (nearly 38 million worldwide) can earn points that can be used...
Choice Revenue Management (ChoiceRM) Definition: Choice Hotels’ comprehensive consultation program designed to help franchisees increase revenues through strategy recommendations from experienced and highly trained...
CHOAAA: Choice Hotels Owners African American Alliance Definition: As the hotel industry’s only franchisee-focused group dedicated to Black and African American hoteliers, CHOAAA provides ongoing representation, support,...
CIC Program: CheckINN Certified Program Definition: The CheckINN Certified Program recognizes hotel properties that provide best-in-class service to CLC guests. The program provides CLC customers...
CFL: Compact Fluorescent Light or Lighting Definition: A type of fluorescent light. Compared to incandescent lamps of the same luminous flux, CFLs use less energy and...