AGM: Assistant General Manager Definition: The Assistant General Manager (AGM) assists the General Manager (GM) in his/her day-to-day operations of the hotel (administrative duties,...
ALOS: Average Length of Stay Definition: The total room nights in a hotel or segment divided by the number of reservations in the hotel or...
AV: Audio Visual Definition: Projectors and other equipment used to create visuals and sound in presentations. Equipment needs are listed in the Banquet...
B&B: Bed and Breakfast (Inn) Definition: An independently owned and operated property that typically includes breakfast in the room rate; 20 rooms or fewer and...
Back of House (BOH) Definition: The functional areas of a hotel in which personnel have little or no direct guest contact. Example: Areas off-limits...
CHERP: Choice Hotels Enhanced Reservations Program Definition: A pay-for-performance search marketing program designed to help optimize the presence of Choice Hotels properties in the major search...
CHI: Choice Hotels International Definition: Headquarters in Rockville, MD, CHI is one of the largest and most successful lodging franchisors in the world. CHI...
CHOC: Choice Hotels Owners Council Definition: The Owners Council represents hotel franchisees (for Comfort, Quality, Sleep, Clarion, Mainstay and Ascend brands) and works directly with...